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New Media, Old Spice, Swagger in Marketing Wed
New Media, Old Spice, Swagger in Marketing Wed Marketing Wed. - Old Spice - "The Man Your Man Could Smell Like.."
Friday, March 12, 2010 at 10:39AM If you are looking for a example of brand that understands digital - take a look at Old Spice. I could write for hours on their campaigns aroung Swagger. Its Case Study, thats award worthy. I'm so busy these days so if your interested Google "Old Spice Swagger" and in the mean time take a look at some of their recent viral activity.
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